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Cherry season outlook is early and favorable in Washington

Honeybear Brand is preparing to begin shipping cherries from Washington to retailers ahead of normal timing. Thanks to an earlier bloom in Washington state, dark sweets will be in the market in early June quickly followed by Rainiers.

Dark sweet cherries will be in the market by early June.

The company is partnering with retail customers for key summer promotions and sales events to support shopper demand for the fruit. Retailers can expect to receive packed-to-order fresh fruit and with flexible packing capabilities at its expanded cherry packing facility in Pateros, Washington, the company can accommodate nearly all retailer packaging configurations. A look at Honeybear's cherry packs and bags.

"Cherry sales are critical for successful summertime produce sales. Our expanded capabilities in Washington allow us to provide cherries at strong volumes and deliver a premier cherry-eating experience for our retail partners' consumers," said Don Roper, vice president of sales and marketing. "A great cherry eating experience coupled with the right promotional activity sets the tone for summer cherry sell-through and produce department success. So far, Mother Nature has us profiled for an early start and strong season."

For more information:
Don Roper
Honeybear Brands
[email protected]
www.honeybearbrands.com

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