Taiwan: Pineapple sales red-hot in mainland China

"Pineapple, a famous fruit in Taiwan, tasty and delicious. However, do you know that it grows in a pile of stones? " In 1961, there were more than 3000 military soldiers were repatriated to Taiwan due to the war and they were placed to reclaim the wasteland. Among them, the officers and their families were settled in the Meinong and Qingjing farms, and 248 soldiers were forced to grow rice in a place called the Datong farm. In order to grow food, the soldiers really tried their best, some even sifted with a sieve or looked for mud in the stone field. Nevertheless, they were still trapped by the living environment, eight soldiers died in the first year. Then they made some changes to grow sweet potatoes, papaya and pineapple instead, which is an unintentional move but they score a lucky hit on it! The soldiers made the best pineapples in Pingtung region, even the whole Taiwan." introduced by Mr.Lin, the president of Taiwan Nongyiyuan agricultural Co. Ltd.

Farmers are growing pineapples

"As an entrepreneur engaged in real estate and hotel industry for many years in Taiwan, I once tasted the local diamond pineapple by a speical chance five years ago, and instantly I was attracted by the taste of hormone free. After the full market investigation and learn from the professionals, I began to grow and sell the diamond pineapples. So far as now, We have already built a stable customer base in the mainland market with high quality pineapple, good corporate reputation and strong brand."

â€œShitoudiâ€�, the brand of diamond pineapple

"As is known to all, pineapple is the leading industry of Taiwan, in the past few years, the total yield of pineapple is showing a rising trend. Back in 2016, the growth of pineapple was dealt a devastating blow because of a storm that lasted nearly 1 and a half months, the roots of many pineapples were rotten by being soaked in water for a long time, and the fruit size was very small. The storm has led to a direct cut of about 70%, especially in Pingtung region. At present, the pineapples that grow better are those after the storm in November last year, and part of them will be harvested this month. Compared to Pingtung, the damage situation of pineapple in Gaoxiong, Tainan and Jiayi is better."

High quality diamond pineapple

" In addition to the climate, the growth of the pineapple is also affected by topography and soil quality. In comparison, whether the fruit quality or the taste, Pingtung pineapple is better, which is mainly due to the geographical advantages of Pingtung and its relatively mature cultivation and sales market. Taiwan has an area of about more than 10 thousand hectares, of which 3000-4000 hectares are located in Pingtung. This year, affected by the sharp decline in market supply, sales prices rose 25% over the same period last year."

pineapple in the well-packaged

"Several years ago, Taiwan pineapple was mainly exported to Japan, but then turned the main sales market to the mainland of China, which is mainly due to the rapid development of China's economy, where the purchasing power of consumers has increased significantly. Moreover, the larger population of the mainland urged the demand for Taiwan pineapple increase rapidly. The sharp cuts of this year have led many trade exporters to seize the market as soon as possible, some traders even picked the pineapples and sold to the mainland market when it is not fully mature and the flesh is not ripe yellow. Those unmatured and inferior pineapple have led to a decline in consumer desire to buy, affecting the overall market sales. Well now, It is difficult to restore the trust of consumers, even with the better quality pineapples, which is an extremely irresponsible and tricky mentality for Taiwan pineapple lovers."

Pineapple plantation

"Currently, the pineapples are mainly sold to the East and Central China under our registered brand "Shitouji" through Gaoxiong port to Kinmen port of Taiwan and finally through Xiamen port of China. In addition to the original customer base, this year, we have increased our sales channels, which is to work together with the famous fruit group that headquartered in Hangzhou city of China. As a company that will take the quality as the core business philosophy, we hope that there will be more and more people to know our diamond pineapple, so that to have the opportunity to enjoy a healthy fruit from the island of Taiwan."

Mr.Lin
Taiwan Nongyiyuan agricultural Co. Ltd.
Telï¼š+886 7 5313 140
Wechatï¼šhanslin338
Emailï¼šhanslin338@gmail.com